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The Most Popular Toast Toppings in the UK and US

23 Feb | news | BY Betway Insider | MIN READ TIME |
The Most Popular Toast Toppings in the UK and US

Have you ever wondered which toast toppings are the most popular around the world? Find out the ten mouth-watering favourites in the UK and America.

With National Toast Day looming, online casino Betway ranked the most popular toppings around the world, from beans and cheese to peanut butter and jam. But not only that; we wanted to see how favourite toast accompaniments differ between the UK and US!

So, without further ado, read on to discover the most popular toast toppings in Britain, Ireland, and America, and find out where your favourites rank.

The UK’s most popular toast toppings

Taking top spot as the UK’s most popular toast accompaniment, we have baked beans, with an astonishing 93.97 million mentions in the last year. A national staple, beans on toast is most popular in London, Manchester, and Birmingham.

Next up, cheese on toast records over 86.76 million online mentions in the same period. London is the nation’s cheese on toast capital, while Belfast ranks bottom of the pile.

Meanwhile, in third, we have a classic breakfast topping in ‘eggs’ (60.04 million), from scrambled to fried and poached, followed by the ever-reliable topping: butter (47.02 million). Some may even combine the two!

Ranking as the fifth-most popular toast topping, we have avocado (34.44 million), which has seen a surge in demand over the recent years to earn its place among the elite. Trailing in sixth, jam (29.19 million) will always be a safe go-to for any toast loving Brit, from sweet strawberry to spicy chilli, while Marmite makes an appearance in seventh.

Speaking of Marmite (13.58 million), we all know it’s got a controversial reputation, but we can reveal that it’s those in London and Manchester who love it best, and Belfast and Glasgow locals who can’t stand it!

Rounding out our top ten, we have a sweet injection, with honey (10.6 million), peanut butter (9.49 million), and marmalade (9.1 million) all scoring reputably. Outside of London, it’s folks in Bristol who can’t get enough peanut butter, while those in Birmingham are suckers for honey.

America’s most popular toast toppings

We’ve looked at the UK’s most popular toast toppings, but how about across the pond in America – do they have the same preferences, or are US favourites completely different?

Well, for starters, the most popular toast topping in the US is avocado, which placed fifth in the UK. Across America, avocado on toast garnered over 2 million mentions, ahead of second-placed cinnamon (1.99 million). Interestingly, avocado has particular popularity in California, New York, and Texas, while those in South Dakota, North Dakota, and West Virginia are relatively ambivalent,

Meanwhile, eggs (1.43 million) and butter (1.17 million) rank third and fourth, respectively – mirroring our UK list – ahead of cheese (842,489) and beans (654,728).

Of course, while cheesy beans on toast is a UK essential, there’s every possibility that it’s not yet found prominence in US households! In fact, only California, Texas, New York, and Florida recorded significant searches for beans on toast.

Taking seventh and eighth in the US, we have peanut butter (304,703) and jam (285,656), while honey (264,336) and banana (157,509) round out our list of the ten most popular toast toppings in America.

Whether you’re a cheese on toast fanatic or choose honey and jam to satisfy your sweet tooth, there really is a toast topping for all. Of course, toast shouldn’t be reserved for the big event, so go grab yourself a slice while you wait for National Toast Day! Alternatively, explore even more interesting insight from our experts over on the Betway blog, including the UK and America’s most popular pies.

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Betway Insider

Betway Insider

The Insider is an editorial blog for Betway, one of the best betting sites, featuring sporting insight, intelligent comment and informed betting tips for football betting and all other major sports.

Betway Insider

Betway Insider

The Insider is an editorial blog for Betway, one of the best betting sites, featuring sporting insight, intelligent comment and informed betting tips for football betting and all other major sports.