In honour of National Donut Day on June 7th, we analysed search data to reveal North America's favourite donut fillings.
In honour of National Donut Day on June 7th, online casino Betway analysed search data to reveal North America’s favourite donut fillings. The findings show interesting regional variations in donut preferences.
The data analysed from Google Trends shows the average yearly search volume for each type of donut preferred in all 50 states and key Canadian cities. The results are intriguing, but more importantly, they reveal how loved donuts are across North America!
Glazed Reigns Supreme, But Boston Cream Holds Strong in the New England States
The data reveals that glazed donuts are the clear favourite across the country, with search volume exceeding all other fillings in all the states. However, Boston Cream donuts hold strong in the 3 states, sharing the number one spot with the glazed donuts in Maine, Vermont, and Massachusetts. This is likely a nod to the filling’s origins, which are credited to Boston-based donut maker William Rosenberg.
California stands out with jelly-filled donuts ranking as the second most popular filling in the state, followed by Boston cream and chocolate glazed. Bavarian cream donuts and custard donuts find favour in Florida with 880 and 90 average Google monthly searches in the past year respectively.
Canada’s Most Loved Donut Filling
City | Most searched donut |
Toronto | Boston cream donut |
Ottawa | Boston cream donut |
Calgary | Boston cream donut/jelly/glazed |
Montreal | glazed |
Vancouver | Boston cream donut/glazed |
Quebec City | glazed |
Just like in the US, the classic glazed donut reigns supreme in Canada. Every city listed shows glazed as their top seller, proving that this timeless treat holds a special place in Canadian hearts.
Chocolate donuts take the silver medal in most cities, suggesting a strong national affection for this decadent choice. This trend is particularly strong in Vancouver and Toronto, where chocolate donuts come in a close second to glazed.
While glazed and chocolate dominate most of Canada, Boston Cream donuts show surprising strength in Montreal and Quebec City. This could be a nod to the French-Canadian influence in Eastern Canada, or simply a testament to the enduring popularity of this creamy classic.
No matter your donut preference, National Donut Day is the perfect excuse to indulge in this delicious treat. Head down to your local bakery and savour your favourite donut or explore new and exciting flavours!
Methodology:
The data analyzed is from Google Trends and is based on search volume data from the past 12 months.
All data is correct as of 3.6.24
