Ahead of National Cheese Day, we've revealed the most popular cheeses in North America.
As we approach National Cheese Lovers Day on January 20th, it’s time to celebrate our favorite cheesy creations with a look at what people in North America are searching for online when it comes to cheese.
Online casino Betway data analyzed from Google Trends shows the average yearly search volume for each type of cheese in all 50 states and key Canadian cities. The results are fascinating, and they reveal some interesting insights into our national cheese consumption habits.
Top Cheese Searches
Surprisingly, cheddar cheese is the most searched for in the United States, with an average yearly search volume of 609,500 across the country. This is followed by the all-time- favorite cream cheese (98,540), mozzarella cheese (75,170), and blue cheese (73,450).
Interestingly, American cheese is not the most popular cheese overall, and just missed the top 5 with an average yearly search volume of 55,880.
State-by-State Cheese Preferences
Based on the analysis, there are some interesting differences in cheese preferences from state to state. For example, Texans are the biggest fans of cheddar cheese, with an average yearly search volume of 201,000. Meanwhile, Californians are the most likely to search for mozzarella cheese (9,900), and New Yorkers are the most likely to search for Ricotta cheese (6,600).
The top 10 states most obsessed with cheddar is as follows:
| State | Cheddar Avg. Search Volume |
| Texas | 201,000 |
| Florida | 74,000 |
| Tennessee | 40,500 |
| Georgia | 27,100 |
| Indiana | 22,200 |
| Kentucky | 22,200 |
| North Carolina | 18,100 |
| Arizona | 18,100 |
| Missouri | 18,100 |
| Ohio | 14,800 |
The top 10 states most obsessed with cream cheese is as follows:
| State | Cream cheese Avg. Search Volume |
| California | 14,800 |
| Texas | 12,100 |
| Florida | 6,600 |
| New York | 6,600 |
| Illinois | 4,400 |
| Georgia | 3,600 |
| North Carolina | 3,600 |
| Ohio | 2,900 |
| Pennsylvania | 2,900 |
| Virginia | 2,400 |
Cheddar cheese is more popular in the South, while cream cheese is more popular in the West. This is likely due to regional differences in cuisine and food culture. For example, cheddar cheese is often used in dishes such as mac and cheese and grilled cheese sandwiches, while cream cheese is often used in Western dishes such as cheesecake and bagels.
Canada’s Most Loved Cheeses
| Type of cheese | Avg. Yearly Search Volume |
| Cream cheese | 4,480 |
| Ricotta | 4,050 |
| Mozzarella | 3,970 |
| Parmesan | 3,510 |
| Blue cheese | 2,830 |
| Brie | 2,430 |
| Camembert | 2,120 |
| Gruyere | 2,040 |
| Feta | 1,730 |
| Cheddar | 1,720 |
| American cheese | 1,430 |
Cream cheese is the most searched cheese in Canada with a search volume of 4480, followed by ricotta and mozzarella. Regionally people in Montreal are searching the most for Camembert with an average yearly search volume of 720, whereas parmesan cheese is mostly popular in Quebec city!
With National Cheese Lovers Day just around the corner, it’s the perfect time to celebrate our love of cheese. So, grab a slice of your favorite cheese and enjoy!
Methodology:
The data analyzed is from Google Trends and is based on search volume data from January to December 2023.
All data is correct as of 12.1.24
