Who is playing in the 2026 Super Bowl and where is the game being played? Find out everything you need to know in our Super Bowl guide.
After five months of thrilling action, the 2025 NFL season reaches its conclusion at Super Bowl 2026.
The New England Patriots and Seattle Seahawks will compete for the the Vince Lombardi Trophy at Levi’s Stadium in Santa Clara, California on Sunday 8 February 2026, in a rematch of Super Bowl XLIX back in 2015..
The Super Bowl betting odds for the big game are sure to be very close all the way up until kickoff as the two best teams in the league face off for the biggest prize of all.
What is the Super Bowl?
The Super Bowl is the championship game of the National Football League (NFL), the world’s premier American football competition.
The Super Bowl takes place in February each year, and is the final game of a season that traditionally begins in the first week of September.
The game sees the National Football Conference (NFC) champions take on the American Football Conference (AFC) champions. These are the two leagues that make up the NFL, each consisting of 16 teams.
The Super Bowl comes at the end of the play-offs, a single-elimination tournament that sees the seven teams with the best regular-season record from each conference compete for a place in the big game.
Why is it called the Super Bowl?
When the NFL merged with the American Football League in 1966, it was decided that the champions from each league would compete in the AFL-NFL World Championship Game.
When Kansas City Chiefs owner Lamar Hunt began referring to the game as the ‘Super Bowl’, the American media immediately tagged along.
Hunt claimed the name came to him when he was watching his children play with a Super Ball toy, and never expected the idea to stick.
The game officially became the Super Bowl in 1968, the third iteration of the AFL-NFL championship showdown.
Where does the Super Bowl take place?
The location of each Super Bowl is decided by the NFL, usually three to five years before each event.
The game has always been played in a city that hosts an NFL franchise at that time, although the possibility of an overseas Super Bowl has been discussed.
Previously, teams were allowed to bid for the right to host the Super Bowl, but this practice came to an end in 2018.
The decision is now made solely by the NFL, with a preferred location selected before that team submits a proposal, which is then ratified by the league.
There are several criteria that must be met for a stadium to host the Super Bowl, including a minimum of 70,000 seats.
Super Bowl 2026
Where is the Super Bowl in 2026?
Super Bowl LX will take place at Levi’s Stadium in Santa Clara, California. Levi’s Stadium is the home of the San Francisco 49ers, one of the most storied franchises in the NFL.
The venue will host the game for the second time in its history, having previously hosted Super Bowl 50 in 2016.
When is the Super Bowl in 2026?
Super Bowl LX will take place on Sunday February 9 2026. Super Bowl LX will kick off at 15:30 local time in San Francisco, which is 18:30 ET and 23:30 GMT.
Who is playing in the Super Bowl 2026?
The New England Patriots will face the Seattle Seahawks at Super Bowl LX. The game will be a rematch of the 2015 Super Bowl, which the Patriots won in dramatic fashion thanks to defensive back Malcolm Butler’s last-minute, game-winning interception.
The Patriots came into this year’s NFL Playoffs as the No. 2 seed in the AFC, and beat the Los Angeles Chargers and Houston Texans to reach the AFC Championship Game. They took on the Denver Broncos at Mile High in Colorado, and triumphed 10-7 in a defensive battle played largely in a blizzard to book their berth in the Super Bowl.
The Seahawks, meanwhile, were the top seed in the NFC, meaning they received a bye in the first round of the NFL Playoffs. They then crushed the San Francisco 49ers 41-6 before beating the Los Angeles Rams 31-27 in a thrilling NFC Championship Game.
Super Bowl 2026 betting odds
The Seahawks are 4.5-point favourites in the opening Super Bowl lines, with the total points line set at 45.5. When it comes to player props, quarterbacks Sam Darnold and Drake Maye are the favourites to be named Super Bowl MVP, while Kenneth Walker has the shortest odds to score the game’s first touchdown.
Betway offers odds on a huge variety of Super Bowl odds and markets, including the moneyline, spread, player props and even novelty prop bets. For Super Bowl betting tips, stay tuned to the Betway Insider for all the latest picks and predictions.
Super Bowl history
Who has won the most Super Bowls?
The Pittsburgh Steelers and the New England Patriots are both level on six Super Bowl titles each.
The Patriots have appeared in more Super Bowls than any other team, making 11 trips to the big game in their history.
There are 12 current NFL franchises that have never won the Super Bowl: the Cincinnati Bengals, Carolina Panthers, Minnesota Vikings, Buffalo Bills, Atlanta Falcons, Los Angeles Chargers, Tennessee Titans, Arizona Cardinals, Cleveland Browns, Detroit Lions, Jacksonville Jaguars and Houston Texans.
How many people watch the Super Bowl?
The Super Bowl is one of the most watched broadcasts in America every year, consistently topping the charts as the most watched annual event.
The broadcast attracts more than 100m viewers each year, with the 2020 Super Bowl seeing a total of 148,500,000 tune in.
The 2015 event, Super Bowl XLIX, is the most-watched broadcast of any kind in American history, attracting an average of 114.4m and an all-time high of 168m in total.
Super Bowl Halftime Show
What is the Super Bowl halftime show?
Between the second and third quarters of every Super Bowl, the halftime show takes place.
This originally consisted of marching bands from local schools and colleges, but recently has seen famous singers and bands perform.
The halftime show also features the American national anthem or America the Beautiful.
Many people tune in just to watch the halftime show, with performers such as Michael Jackson, Whitney Houston, Lady Gaga, Beyonce, Mariah Carey and Justin Timberlake all featuring in recent years.
Who is performing at the Super Bowl in 2026?
Puerto Rican artist Bad Bunny will perform at this year’s halftime show, 12 months after Kendrick Lamar got the chance to impress on the big stage.
Bad Bunny is one of the biggest artists in the world and will perform songs from his 2025 album, DeBÍ TiRAR MáS FOToS, along with other hits from his career.
Why are Super Bowl commercials so expensive?
Super Bowl ad space is among the most expensive in the world, with a 30-second spot costing more than $5m.
The consistently large viewing figures are the reason behind this, with brands knowing they will have a guaranteed audience of more than 100m watching their adverts.
The need to create interesting and entertaining ads means that commercials have become an integral part of the Super Bowl experience, with many people tuning in to watch the ads alone.





















