Betway grows esports presence with BLAST Pro Series
Betway has agreed a deal to sponsor BLAST Pro Series, one of the most exciting and well-attended Counter-Strike tournaments in the esports calendar that spans eight events around the globe throughout the year.
Monday 18th March 2019 - Leading online bookmaker Betway has agreed a deal to sponsor BLAST Pro Series, one of the most exciting and well-attended Counter-Strike tournaments in the esports calendar that spans eight events around the globe throughout the year.
The deal, which includes an option to renew for another year, will grant Betway extended ‘backstage’ access, VIP hospitality and a host of branding across both streams and stadiums.
Three events – Sao Paulo, Miami and Madrid in March, April and May respectively - have been announced so far for the 2019 series, with more expected in the coming weeks.
This latest development continues a highly successful beginning to 2019 for Betway, having signed two separate deals since the turn of the year.
Paul Adkins, Marketing and Operations Director at Betway, said:
“BLAST Pro Series is one of the most exciting tournament series’ on the calendar; you only have to look at the reaction of the community - both in stadium and online - to confirm this. With events in the series being held all across the world, we can’t wait to reach even more fans than ever before.”
Leo Matlock, Head of Commercial Solutions for BLAST Pro Series, said:
“Betway has been present in the esports community a long time and we are very excited to be collaborating with them. Betway prides themselves with sponsoring premium content so naturally we are thrilled that they want their brand associated with BLAST Pro Series, which is already an established and proven concept. It’s a grand validation for our product and we are looking forward to the partnership.”